Clinical Trial Experience
We are award-winning communication specialists, creating scalable clinical trial content that engages key audiences at pivotal moments.
Clinical trials are living organisms - intricate networks of patients, families, investigators, site staff and HCPs working symbiotically toward advancing medical research. We believe effective communications are the lifeblood flowing through a trial to connect every stakeholder.
With over two decades of proven expertise, we make your trial’s lifeblood flow, so you can make the breakthroughs happen. From long-term programmes to rescue studies, we combine the right strategic counsel with unmatched creative to deliver effective communications every time.
Our Services
Our ideas, perspectives and expert thought leadership
Meet the team
Kate Wheeler
Passion: Building brilliant teams and lasting partnerships
Expertise: Kate is a clinical trial communications and engagement specialist with over 15 years of experience. Throughout her career, she has partnered with pharma companies, CROs, and bio techs to deliver strategies rooted in the real needs of patients, caregivers, and site staff. She is passionate about building strong client relationships and believes the best results come from working as a true extension of her clients’ teams. An active voice in the industry, Kate regularly speaks at events and translates fresh insights and learnings into meaningful, continuous improvement.
Career highlight: Travelling the world for work, including a 6-week stint in Sydney to refine our offering in that region.
Graham Robinson
Passion: Transforming the clinical trial experience through clarity
Expertise: Graham leads Langland’s Clinical Trial Experience team, bringing fourteen years of cross‑discipline expertise in advertising and trial engagement. He drives innovative strategies at study, programme and enterprise levels to tackle industry challenges and deliver impactful solutions. Known for rigour and meticulous execution, Graham has had a hand in multiple award‑winning campaigns. His core belief: the most effective work is forged through true client partnerships - where creativity, precision and accountability deliver meaningful, lasting outcomes.
Career highlight: Opening a pop-up shop in London to raise awareness of the potential complications of diabetes.
Emily Avent
Passion: Inclusivity in clinical trials
Expertise: Emily is a patient recruitment and engagement specialist with a decade of experience in clinical trial communications. She believes that genuine collaboration with sponsors and their stakeholders is the cornerstone of successful trial recruitment. With a focus on engagement strategies that meet patients where they are and prioritise health equity and inclusivity, Emily works closely with patients, caregivers, physicians and subject matter experts to co-create and deliver impactful solutions that support clinical trial accessibility for all.
Career highlight: Launching the first ever advertising campaign for clinical trials using investigational drugs on Snapchat.
Chloe Gower-Page
Passion: Partnering with HCPs for better care
Expertise: Chloe has focussed the latter part of her career on working closely with HCPs and sites to create meaningful engagements that not only educate sites on the trials but also motivate and inspire teams around a common vision – resulting in site teams that are driven, solution-focussed and exceeding recruitment targets. Embracing new technologies and communication channels to engage with today's HCPs is at the heart of this approach.
Career highlight: Launching an early phase oncology forum to help shape research into oncolytic viruses.
April Campbell
Passion: Injecting creativity into patient engagement
Expertise: April brings over eight years of global clinical trial and pharmaceutical advertising experience, with a strong focus on elevating patient engagement through insight‑driven, creative communication. She is passionate about developing solutions that support patients throughout their health journeys while delivering measurable impact for clients.
A strategic and collaborative partner, April thrives on new challenges and uniting cross‑functional teams, co‑creating with HCPs and PAGs to deliver campaigns, workshops, and tailored tactics that are both precise and efficient.
Career highlight: Filming at the first pharmaceutical CBD manufacturing facility, which appeared on BBC News.